"SZPR has been a true partner to Dreyer’s Grand Ice Cream, integrating a hugely successful media plan that increased brand sales results and achieved 90 million media impressions, more than three times our initial goal."
Diane McIntyre, Dreyer’s Grand Ice Cream
“The team at SZPR possess a unique combination of creativity, knowledge and style that attracts top editors to call Jet Rhys for the latest trend to be featured in trade and consumer magazines. In this constantly changing world, SZPR has taught us not to stand still or become complacent.”
Jet, Jet Rhys Salon
"On the media end, I have had nothing but positive experiences with SZPR. I receive several hundred press releases each week, but I always read the ones from SZPR first because their team members are such a pleasure to work with. Time and time again, SZPR has provided me with excellent contacts in a timely manner, which is so crucial when I'm working under a tight deadline."
Amy Carson, San Diego Union-Tribune
“We have had reporters tell us that it was SZPR’s tenacity and persistence that got their attention, helping us to land us major coverage in the New York Times, Motley Fool and Forbes, to name a few. Our partnership with SZPR is a great investment that pays for itself many times over in the results they consistently achieve on our behalf.”
Jim Wagner, Trust Administration Services
“SZPR is a dynamic team of PR professionals who have offered insight into all areas of public relations, product launches, analyst and media relations, etc. They are dependable, bright people who've quickly learned the ins–and–outs of our business and have become part of our marketing team. This has been a valuable asset since our products are so diverse and technical. SZPR has also been flexible and willing to work on a variety of projects and timelines, which is something very valuable for a growing company.”
Stacy Kamigaki, Parascript
“Working in the public relations and Arts & Culture arena as long as I have, one tends to see an endless array of agencies and independents come and go. Everyone has their speciality, their handful of contacts, and their 'better mousetrap.' Recently I had the pleasure of working with Sarah Znerold and her staff at SZPR to promote a Marilyn Monroe museum exhibit. Rarely have I seen such a well oiled machine as that organization. The ideas are fertile and plentiful, their networking contacts and skills extremely envious, attention to detail (and especially follow-up) was surgical, they were extremely accessible, and the results were spectacular. In this business we are often accused of limited horizons. SZPR set their sights on an international publicity campaign. Within three months I was fielding calls about the exhibit from Australia, England, France, Brazil, and Tasmania. I'd recommend SZPR to any of my PR clients or museum peers."
Joseph Ditler, Executive Director of the Coronado Museum of History & Art; Writer/Publicist (since 1984) specializing in Arts & Culture, the entertainment industry, and the waterfront.
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Dreyer's Rocky
Road Challenge
Dreyer's Ice Cream
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Road Challenge
Dreyer's Ice Cream
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Case Study
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